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By Troy Doty

Troy Doty is the founder of Northwest Realty Source and a leading real estate professional with over 25 years of experience in the industry.

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Let me ask you a question. Have you ever gotten an offer on your home and thought, “Are they even serious?”

Maybe it came in way below asking price, way below what the home should be worth, and your first instinct was to reject it immediately. I understand that reaction. A lowball offer can feel frustrating, and sometimes it even feels personal.

But here’s the truth. In real estate, a low offer is just the beginning of a negotiation, not the end of a conversation. And how you respond to it matters far more than how you feel about it.

I want to walk you through four smart ways to handle a lowball offer, so you stay in control and protect your bottom line.

1. Understand the offer. Before reacting emotionally, take a hard look at what’s really being presented. Is the buyer simply fishing for a deal? Are they nervous about market conditions? Did their agent miss the true comparable sales? Or are they trying to leave room for repairs, closing costs, or future concessions?

The reason behind the number matters. A low offer doesn’t always mean the buyer isn’t serious. Sometimes it simply means they’re starting the conversation at their most favorable position. Your job is to understand the motivation before deciding how to respond.

2. Stay calm and collected. This is where experience really matters. Sellers who lose the most leverage are the ones who react emotionally. If you fire back too quickly, sound offended, or shut the door too fast, you can lose a perfectly workable buyer.

This is business. The strongest negotiation positions always come from staying composed, looking at the facts, and responding strategically. A calm response signals confidence, and confidence keeps the other side engaged.

“A low offer is just the beginning of a negotiation, not the end of a conversation.”

3. Counter with confidence. Most lowball offers deserve a response, not a rejection. This is your opportunity to reestablish value.

When I help sellers respond, I like to anchor the counter with real numbers. That means recent comparable sales, upgrades, condition, location advantages, lot size, layout, or unique features that separate the home from the competition.

For example, if a buyer comes in $20,000 under asking, the response should never be just “no.” Instead, it should sound something like, “I appreciate the offer. Based on recent neighborhood sales, the home’s condition, and the updates we’ve completed, we feel the market supports this value. We’d be comfortable at this number.” That keeps the conversation moving while reinforcing that your pricing is backed by data, not emotion.

4. Know when to walk away. Not every buyer is your buyer. Sometimes the number is so disconnected from reality that continuing the conversation only wastes valuable market time. This is especially true if the home is newly listed, showing activity is strong, and another offer may be around the corner.

A strong seller knows their bottom line before the first offer even comes in. Once you know that number, the decision becomes much easier. If the offer can realistically be brought into that range, we negotiate. If it can’t, we move on confidently.

The biggest mistake sellers make is assuming a lowball offer means the market is rejecting the home. That’s usually not true. It simply means one buyer is testing the waters. The right response can often turn that same buyer into a strong final offer.

If you’re getting ready to sell, or if you’ve already received an offer that feels too low, the strategy matters far more than the emotion. And if you want help reviewing an offer and building the right response, reach out to me. I’d be happy to help you protect your position, get the best possible price, and keep the negotiation moving in your favor. Call or text me at 503-997-4169, email me at troy@nwrealtysource.com, or visit nwrealtysource.com.

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